Atleta brasileira treinando com kettlebell em São Paulo

Smart fitness brand founded in 2022

Make every workout measurable and repeatable

ISTORY builds connected wearables, strength tools, cardio gear and recovery insights for homes, studios and corporate wellness.

012022brand founded
026core training products
0338k+logged app workouts

2026 training season

A connected fitness ecosystem from home workouts to studios

Devices, app coaching, class content and recovery metrics work together to build sustainable habits and stronger member retention.

01

Product line

Core gear for training, recovery and habit building

Explore all gear
02

Solutions

Scalable modules for homes, studios and corporate wellness

01

Home training kits

Bundle watch, bands, mat and app coaching for frequent workouts in small spaces.

02

Studio growth

Member assessment, class tracking and merchandising tools for boutique studios.

03

Corporate wellness

Bulk programs, employee challenges, dashboards and monthly training camps.

Grupo diverso treinando em um estúdio contemporâneo no Brasil

24/7continuous monitoring
300+guided classes and sessions
4integrated data pillars
03

Brand trajectory

Started in 2022 to make fitness more accessible through technology

Brand story
ISTORY was founded

ISTORY was founded

The team started with sports wearables and home training content to make training status easier to understand.

First app and training classes launched

First app and training classes launched

ISTORY App launched with running, strength, mobility and recovery programs.

Expanded into home fitness gear

Expanded into home fitness gear

CoreFlex and PulseMat formed a compact training kit for small spaces.

Studio and corporate wellness programs

Studio and corporate wellness programs

Equipment bundles, training challenges and dashboards were introduced for studios and companies.

Connected fitness ecosystem completed

Connected fitness ecosystem completed

Wearables, strength, cardio, hydration and app membership became a unified partner-ready ecosystem.

04

Latest stories

Training methods, recovery science and growth content

Visit the academy

Partnership

Talk to ISTORY sales, channel or wellness teams

Submit your needs for distribution, bulk orders, studio procurement or employee wellness programs.

Distribution / Studios / Corporate wellness